The smallest marketing idea…

Posted by Laura Bergells

May 11, 2005

“The average service vehicle makes 16 MILLION visual impressions in a single year.”*
*Source: Independent study by the American Trucking Association

I read this little factoid at www.cardpockets.com, a site that sells an innovative marketing product for the low, low price of $29.97. It’s an amazing little product that’s bound to increase sales by transforming your service vehicle into a lead-generating machine. It’s so simple and obvious — why don’t we see more of these? And why didn’t someone think of this idea before?

Effective, inexpensive — and sure to get a great return.

Vehicle Card Pockets - Exterior Business Card Holders

And no, I’m not an affiliate of theirs. I’m not making a penny off of this plug.

It’s just a classic example of a tiny way to start an effective marketing conversation. Small, but mighty.