Business Blogging is Big
The growth curve of blogs has been nothing short of phenomenal.
Check out the BIG numbers. Technorati has been tracking the blogosphere, the world of weblogs, since November 2002. In July 2006, Technorati tracked its 50 millionth blog. The blogosphere has been doubling in size about every 6 months. It is now over 100 times bigger than it was in 2003. Today, the blogosphere is doubling in size every 200 days, or about once every 6 and a half months.
The ideal time for an online marketer to begin to invest in business blogging was three years ago. A blogger with three years of experience has the benefit of surfing to the top of the crest of those amazing numbers.
But relax. If you haven’t begun business blogging yet, the time to get involved with blogging is right now. Do not wait: let your learning curve begin today!
In my 2006 keynote address that I give to organizations that are investigating and building blogs, I outline 6 BIG business benefits to blogging.
- Post fresh content to your site, easily.
- Earn increased traffic. (Search engines + syndication)
- Ensure repeat visitors
- Become a thought leader (write about your field of expertise.)
- Earn more media attention.
- Develop relationships.
Start investingating blogging for business today!
You can begin by subscribing, reading, and commenting on blogs that are already out there that have topics that are of interest to you.
Why not do it today?
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