Get Cooking with PowerPoint!

Posted by Laura Bergells

November 14, 2006

Paul Gibler of ConnectingDots strikes a masterful pose in a toque blanche and white uniform at his blog, PPT - Powerful Presentation Techniques .

But here’s the thing: Paul makes his living as a web marketing guru and speaker.

So why the chef’s get-up?

I called Mr. Gibler to ask him for the inspiration behind his “web chef” persona.

“Well, I like to cook,” said Paul. “And I look at the web like cooking. You need creativity, an effective recipe, great visual display, good taste — all those things.”

But what’s more, Paul said that while people might remember your name, they are more likely to remember visual cues.

And let’s face it: an internet marketing consultant wearing a chef’s hat is certainly going to stand out and be memorable! Plus, Paul’s outfit underscores his presentation’s key metaphors and “get cooking” themes.

So let me ask you this: what do you wear when you give a presentation? And how might your costume enhance your content and delivery?