Archive for February, 2008
Can FaceBook Get You Out of Jury Duty?
According to my LinkedIn stats, I’m about 4 people away from “knowing”, like 19 million people. Hmm. Huh.
So perhaps I should all check my LinkedIn and FaceBook profiles before I get hauled in for jury duty. That way, if I I’m asked if I know the defendant — I can easily document that one of […]
Embedding Google Calendars in Your Website
Two of my fave clients — Pat & Pam Murphy — maintain a Google calendar, jam-packed with local Saugatuck events. A husband-and-wife real estate team in the Saugatuck/Douglas, Michigan area –Pam and Pat are using social media to become (in their own way) what Seth Godin might call “the mayors of their own zip code.”
You want to […]
When competitors bid on your company name…
Congratulate yourself! When competitors bid on your company name or trademarked products as Adwords keywords, congratulate yourself! It usually means that you have a great product or company. Your competitors want to be associated with you, your company, your products, and services.
It also means that your competitors are running scared! Bidding on a competitor’s company name […]
No Dates For Your New Blog URLs
Glance up at the address bar. You’ll see a date in this blog’s lengthy URL.
If I had it to do all over again — I would not put dates in my blog URL. It’s too late for me now — too much work to go back and 301 re-direct 100’s of pages. But when I start […]
MACs Never Crash: Living in Creative Denial
If I lived in denial - I would have to admit my MAC never crashes. Further, my MAC makes me more productive and creative. And above all else, I’m a cooler person for merely owning a MAC.
Here are three short stories about denial and design. To me, they indicate a kind of brainwashing caused by hypnotic conversation-marketing hysteria.
I could […]
Worst Album Covers Ever
The saddest part of our digital world has got to be the demise of the beloved album cover. Many album covers served as art — a joy to look at.
By contrast, CD covers are mostly small and sad. And now, with MP3 downloads, the art of the package seems to be gone forever. No more […]
Funny Online Ad Juxtaposition
Look up the words “bombast” at the Merriam Webster online dictionary, and you’ll see a picture of Barack Obama.
Whoops! I’m sure that’s not the advertising juxtaposition the Obama campaign intended!
Be careful with those big, bulk, online ad campaign purchases. You might not garner the impressions you desire! (But it’s oh-so easy and profitable for your […]
Watch Your Social Media Mouth!
In all innocence, I asked the ad agency creative director: “Do you Twitter?”
If he did, I intended to follow…
“I twitter efficiently,” he barked sharply, then turned away.
Oh dear. Didn’t mean to offend.
But honestly, the occasion seemed to warrant casual, social media lingo.
After all, the creative director was wrapping up a brief talk about using […]
Might as well market…
We’re having a heat wave! It’s about 13 degrees warmer today than yesterday!
My desktop reveals that it’s snowing. Again. And a quick glance out the office window makes me want to — close the blinds! Schools are closed. Some businesses are, too.
So why does my phone keep ringing? And why do I keep getting emails? […]
The Beauty of FaceBook Apps…
Sigh — less than 24 hours after telling FaceBook friend (and real live chum!) Elizabeth that I was not gonna add another app to FaceBook — I added two more apps to FaceBook.
So much for my resolve! And both apps have to something to do with beauty Here goes…
App 1: You’ve heard of Ugly […]
