Archive for October, 2008
FaceBook Profile V. FaceBook Page: There’s a Difference!
Confusion abounds! There is a difference between a FaceBook Profile and a FaceBook Fan Page. My most-oft question this month concerned creating a FaceBook Fan Page for a business. First, let’s explain the difference between FaceBook Profile and Fan Page:
FaceBook Profile: This is strictly for humans. Hey, that’s you! You’re putting your “Face” on facebook! It’s your picture! It’s your name! [...]
A Horrifying Tale of Social Media Ghosts
All at once, I am flattered + horrified.
Flattered, because a public figure asked me to manage her online reputation.
Horrified, because she wanted me to “ghost write” her blog content, accept social media invitations, and interact with her fan base.
Without (much of) her involvement.
The horror!
I have nothing against ghost writers. After all, I write speeches and [...]
What is RSS and Why Do You Care?
If you know all about RSS, skip this post. You won’t need it.
Otherwise:
RSS stands for Real Simple Syndication. If you see this icon in your browser address bar — or anywhere on a site — it is RSS [...]
How Flash Websites Can Be Like Cologne
What does wearing cologne have to do with web design for businesses?
Read the following 381 words.
Every time you read “cologne” — substitute “Flash”. Here goes:
photo credit: Adriano Agulló
Cologne was invented to cover up bad hygiene or mask a foul stench. Many believe that cologne is an attractor, but it isn’t.
You’re attracted to someone long [...]
Microsharing is for Morons
The problem with the term “Microsharing” is that no one has really, truly defined it.
The best definition I’ve read of microsharing is:
Microsharing (def) : “you know, applications like Twitter and Pownce.”
Seriously, people. That’s the “best” definition I’ve found!
Fail!
The bigger problem with the term “microsharing”, of course, is that it’s inherently stupid.
We all know what real [...]
Face the Top Two Website Findability Facts!
Three business people asked me the same internet marketing question within a month, so I reckon this warrants a blog post! The question, roughly translated, is this:
Hey! My stats show that I’m not getting as much search [...]
