Author Archive
How Flash Websites Can Be Like Cologne
What does wearing cologne have to do with web design for businesses? Read the following 381 words. Every time you read “cologne” — substitute “Flash”. Here goes: photo credit: Adriano Agulló Cologne was invented to cover up bad hygiene or mask a foul stench. Many believe that cologne is an attractor, but it isn’t. You’re [...]
Microsharing is for Morons
The problem with the term “Microsharing” is that no one has really, truly defined it. The best definition I’ve read of microsharing is: Microsharing (def) : “you know, applications like Twitter and Pownce.” Seriously, people. That’s the “best” definition I’ve found! Fail! The bigger problem with the term “microsharing”, of course, is that it’s inherently [...]
Face the Top Two Website Findability Facts!
Three business people asked me the same internet marketing question within a month, so I reckon this warrants a blog post! The question, roughly translated, is this: Hey! My stats show that I’m not getting as much search engine traffic as I did a few months/years ago! I’m still in the top 10 for most [...]
Six Seconds That Cost Billions
Here is a 6 second audio file. Please listen carefully. Make your own at MoreCowbell.dj You’ve probably heard this six-second message before. I just added “more cowbell” to make it less annoying / more beautiful. In case you don’t have speakers, here’s what the six-second message says, When you have finished recording, you [...]
Social Media Requires Social Graces
Who is the Emily Post for social media? Not me! But I’ll take a shot at answering a question from my e-mailbag that seems more apt for Emily Post or Miss Manners than yours truly. Here’s the Q: I’ve had a few people contact me in Facebook asking to be “friends”, whom I have never [...]
Dealing with Boorish Messages from Strangers
I walked to the mail box with a garbage bag in my hand. I was going to simply toss my trash in the dumpster, but the mail woman was driving up to my mail box, so I walked out to retrieve my mail with my sack. The mail lady handed me my mail. I set [...]
Who are your REAL friends?
Are you a social media bigot? Years ago, I remember watching a public service announcement on TV. A worried little boy was talking to his grandfather. The conversation went something like this: Boy: “Grandpa, Billy said I was prejudiced.”Grandpa: “Who’s Billy?”Boy: “Billy is my Jewish friend.”Grandpa: “Billy’s right. you ARE prejudiced.”Boy: “Why?”Grandpa: “Because you think [...]
Two Easy Wordle Website Branding Exercises
I’ve been noodling with the delightful Wordle.net application for a few months now. Initially, I used Wordle to create word clouds that I use as art in PowerPoint presentations. For example, I entered my opening remarks on a presentation about Social Media for Business, and Wordle generated a unique and relevant welcome slide image. The [...]
The 5 Warning Signs of Social Media Smarm
Have I got a deal for you! I’m so excited…… I can’t tell you the details here, but it will be very high profile, and the launch involves social media. Because you’re an influential blogger, we’d like your involvement in the roll out. IM me! How to recognize social media spam when you read it. [...]
The Ten Behavioral and Emotional Stages of Twitter
In one week, I will celebrate my one-year Twitterversary. I began what I called my “Twitter Challenge” about a year ago. With close to 1,500 Tweets and almost 200 followers (well, until Twitter ate most of them yesterday, anyway!) I reckon that I’ve gone through different behavior and emotional stages of Twittering over the past [...]
