Blogging

Watch the Rise and Fall of Blog Subscribers


The Rise and Fall of Blog Subscribers. Do you use Feedburner to burn your blog’s RSS feeds? That’s no surprise. Many blogs do — and with little wonder. Feedburner integrates so many useful tracking, marketing, and optimization tools — it’s almost ridiculous to blog and NOT use Feedburner!
When you’re in your Feedburner console, it’s easy [...]


No Dates For Your New Blog URLs


Glance up at the address bar. You’ll see a date in this blog’s lengthy URL.
If I had it to do all over again — I would not put dates in my blog URL. It’s too late for me now — too much work to go back and 301 re-direct 100’s of pages. But when I start [...]


How to Shorten WordPress Page Names with Post Slugs


There’s a difference between the name of a blog page and the title of your post. And it’s an important distinction.
The title of this post is “How to Shorten WordPress Page Names with Post Slugs”.
If you click on the title of this post, you will see the name of the page in the URL bar. [...]


No More Video Embeds!


Don’t embed YouTube videos (or any other multimedia) into blog posts.

Instead, take a screen shot of an engaging frame of the video.
Link to the site that hosts it.
Ask your readers to watch it at YouTube (or SlideShare or whatever.)

Here’s why I quit embedding: many of my RSS subscribers request email updates instead of online feedreader updates.
Video embeds [...]


The Odiogo Experiment


Less than a month ago, I installed Odiogo at this site.
Today, I received my first stats report from Odiogo. Here’s a factoid:
Almost three times as many people downloaded my content than merely pressed the “Listen Now” option.
This indicates to me that people want to LISTEN LATER to written content. They’re ON THE GO.
Why else might [...]


Stop procrastinating! Upgrade to Wordpress 2.3.1


I have been procrastinating for months now, but I finally did it.

I upgraded my Wordpress installation at this blog. I’m at 2.3.1. I think I was about 10 versions behind the latest version. I’m bad.
What took me so long: I was scared. I thought it was going to be a major hassle. But including [...]


Fake Flattery is Serious spam


Seriously, people.
If you are going to comment at this site — or any other blog — please make sure you provide relevant comments. Anything else is blog spam.
What on earth does a blog spammer hope to achieve by typing in “good post” — along with their URL? How does this transparently faux approval advance the [...]


Dirty A-List Blog Subscriber Secrets Revealed…


Within a matter of hours, a newly-launched blog has hundreds of subscribers. (One post.)
Q: How did it happen?
A: The blogger has employees. (Or the blogger has a contract with the large employer…)

The employer makes subscribing to the newly-minted blog an employment requisite.
If an employee doesn’t subscribe within 72 hours, the employee [...]


Dirty A-List Blog Subscriber Secrets Revealed…


Within a matter of hours, a newly-launched blog has hundreds of subscribers. (One post.)
Q: How did it happen?
A: The blogger has employees. (Or the blogger has a contract with the large employer…)

The employer makes subscribing to the newly-minted blog an employment requisite.
If an employee doesn’t subscribe within 72 hours, the employee [...]


How to Get Some Link Love!


While most bloggers like myself want to block hateful blog comment spam, we want to actively encourage thoughtful comments and conversations at our blogs.
That’s why I’m going to try something new at this blog. Earlier this month, I installed an add-in product called Lucia’s Link Love. Here’s what the add-in does:
After I accept 3 thoughtful, [...]